At The Cuppini Group our mission is to:

• Educate our customers about health insurance
• Offer the broadest selection of health plans
• Provide expert customer service through the most knowledgeable representatives in the industry

In short, our mission is to provide Affordable health plans for all U.S. citizens.

Our Philosophy

At The Cuppini Group we understand that purchasing health insurance for yourself or your family can be a daunting task. Since the 1950's, health insurance has been purchased and offered by employers. Health plan selection was solely the employers' job. As you may hear on the news or read in the newspaper, more and more companies are cutting back or not offering health insurance at all. The trend now is for individuals and families to purchase their own health insurance at their own expense. This trend is known as Consumer Directed Healthcare and will change the way healthcare is thought about forever. There are many benefits to being in control of your healthcare decisions:

• No effect when you lose or change jobs
• More choice of medical providers
• Plan can be more tailored to your particular needs

At The Cuppini Group we recognize that this trend will continue and that consumers will need to educate themselves about health insurance and health plans. Our site is designed to do just that. As you browse our site and shop for health insurance you will notice there is help at every step along the way.